CEO Thomas Watson Jr. famously declared "good design is good business." Jeneanne Rae has the numbers to prove it. In 2013, Rae, founder of Virginia-based consultancy Motiv Strategies, devised the ...
Investing in design makes a fundamental difference in the performance of a company, a new study by consulting firm McKinsey has found. The study looked at the design capabilities of 300 publicly ...
Investing in design makes a fundamental difference in the performance of a company, a new study by consulting firm McKinsey has found. The study looked at the design capabilities of 300 publicly ...