Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

An internal Google document leak reveals the secrets to ranking in Google Search. Credit: Beata Zawrzel/NurPhoto via Getty Images The key to online success is usually dependent on one major factor ...

It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

Google has rolled out fewer confirmed search ranking updates in 2025, then it did in all the past years where Google ...

A glitch in Google’s AI Overviews may inadvertently expose how Google’s algorithm understands search queries and chooses answers. Bugs in Google Search are useful to examine because they may expose ...

Google has confirmed that a massive leak of some 2,500 internal documents related to its search engine is authentic – and one expert said the trove shows that “Google tells us one thing and they do ...

Google cofounder Larry Page had a vision for search engines 25 years ago that sounds eerily close to what its AI product Gemini is making possible today.

With tools like OpenAI’s new Atlas browser, even the browser becomes the billboard. The user never needs to enter the ...