In a blog post, Instagram explains that “historically” its systems worked so that creators with “large followings and aggregators of reposted content have gotten more reach in recommendations than ...

One thing many Instagram users, and social media users in general, would want is control over the hidden algorithm that's constantly on the lookout for what new content to feed. While absolute control ...

Meta is once again going after revamping Instagram's recommendation algorithm to boost original content and penalize accounts that lift posts from others. The company is updating its guidelines to ...

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Instagram is overhauling its recommendation algorithm for Reels to boost "original content" in a move that will have significant implications for aggregator accounts and others that primarily repost ...

Two years ago, Instagram rolled out algorithm changes that cut traffic to accounts that reposted Reels from other accounts, prioritizing original content from creators. Now, the social media platform ...

TikTok and Instagram are overhauling their algorithms in 2026 to prioritize deeper engagement signals like shares, saves, and completion rates over simple likes. TikTok now requires about a 70% ...

Instagram’s new supervision tools will show parents which topics shape teen recommendations, moving Meta’s safety push beyond private messages and deeper into the feed that keeps young users scrolling ...