This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

Imagine transforming any room into a behavioral maze that neuroscientists can use to study how the human brain processes rewards. What about bringing therapy directly into a patient’s home with guided ...

With the help of augmented reality, five members of the Harlem Hellfighters can now march just yards away from the graves where they’re buried. Using this technology, you can stand side-by-side with ...

LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...

Augmented Reality (AR) is swiftly revolutionizing our interactions with the environment, transcending its previous association with the realm of science fiction to become a practical tool in numerous ...

To understand the practical challenges of indoor augmented reality applications on smartphones, researchers conducted 113 hours of extensive experiments and case studies over 316 patterns to determine ...

Fracturing Shifts Make AR Feel Different in 2026. The tech pivot comes now because major players announced design tests, ...

A new theater attraction in Columbus is taking audience participation in a different direction. Verse COSI combines storytelling with cutting-edge technology to make the guest the main character of ...

As these tools become more advanced, researchers at USF are examining whether they align with how children think and learn.

As more advanced augmented reality tools move into classrooms and museums, new research from the University of South Florida ...