First Tracee Ellis Ross brought us the wet products of our juicy curl dreams with Pattern. Now, she’s following that up with the necessary items to style and tame those curls with her new Pattern ...

PATTERN Beauty by Tracee Ellis Ross keeps curls in mind. But how does their latest hot styling tool shape up? Actress, producer and director Tracee Ellis Ross is a trendsetter in many ways, and one ...

Tracee Ellis Ross’ Pattern Beauty brand has a hot new launch. The haircare label dropped its first-ever heat tool on Monday, the Pattern Blow Dryer ($189) — a device created to “help usher in a new ...

The blow dryer — out now — took two years to perfect, Pattern Beauty CEO and founder Tracee Ellis Ross tells PEOPLE Jackie Fields is a Deputy Beauty Director at PEOPLE. She has been working at the ...

Pattern Beauty, a textured hair-care line founded by Tracee Ellis Ross, is one such outlier that has found the type of ...

"1st billboard for my company that took me 10 years to bring to the world," the actress wrote on Instagram alongside the emotional clip Tracee Ellis Ross is one proud beauty entrepreneur. When driving ...

Macy’s Inc. is looking to go deeper into hair care, and is partnering with Tracee Ellis Ross to do it. Launching Feb. 1, Pattern by Tracee Ellis Ross will be available in select doors and online with ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Now, there’s more freedom to style your natural hair in more ...

Tracee Elliso Ross, Jill Marie Jones, Persia White and Golden Brooks for PATTERN's first commercial. In the commercial, Ross acts as her bar's "chief curltender," helping patrons explore which of ...

Tracee Ellis Ross' Pattern Beauty is celebrating another major milestone! Just weeks after the brand launched in Sephora and turned 2 years old, the star announces its first huge beauty collaboration ...

Tracee Ellis Ross introduces Pattern Body, a new category for the beauty brand she launched in 2019 with hair goods. “Honestly, I started thinking about body at the beginning of the birth of Pattern,” ...